Dear Migros
Why don't you have any Maggi products in your range?
I miss, for example, "the" Maggi (the brown "seasoning" in the jar) but also the bouillon cubes.
I don't like the Knorr ones and the Knorr vegetable bouillon, for example, still contains palm oil - whereas Maggi vegetable bouillon has long since only contained sunflower oil. Please check!
Well, is Unilever better now...? ?
No, thank you!
Migros is Migros and should always remain Migros. Unfortunately, the product managers at Limmatplatz are already too fanatical about brands, so there are already far too many external brands in Migros. This should be reduced as quickly as possible.
If you want to buy Maggi products - there are plenty of stores that sell them.
Knorr belongs to the Unilever Group, Maggi is part of Nestlé.
There is probably no agreement (as yet) between Maggi/Nestlé and Migros to sell Maggi products via the Migros sales channel.
And Migros can't really have any interest in doing so, as it would only be competing with its own brands from the M-Industry.
Yes, it has already been explained who belongs to whom.
But: Knorr has just as many products that compete with its own brands (BonChef's bouillon, sauces, soups, etc.) and then there's Mirador. So the argument that Maggi competes with own brands doesn't hold water.
I only buy the original flavoring from Knorr, everything else from BonChef or Maggi!
Hi @Ian76,
There are many Maggi products at LeShop, the seasoning is also included :
https://www.leshop.ch/de/search?query=Maggi
Then order a few things from Migros and all will be right with the world again?
Hello @Ian76, unfortunately our space constraints don't allow for endless new products and brands. That's why we're not currently planning to add Maggi to our range - have you ever tried the Mirador seasoning? Best regards, Sina
@M-Infoline/ Sina
It's answers like this that make customers feel stupid: the space available in the stores is to blame for a brand not being stocked.
If space really is the reason, Migros should never have included external brands in its range.
Therefore: Please clarify the actual reasons why Maggi is not available in Migros.
Thank you.
Hello @Nachtspalter, we can't and don't want to fill our shelves endlessly. It should still look clear. And of course there is room for new things, like when we decided to offer external brands. But these products must have their justification - in terms of demand and the focus of the range. Best regards, Sina
