Hello, I recently saw that Migros is now selling a sweet drink from Australia. How can Migros reconcile its Generation M sustainability project and the introduction of a sweet drink from Australia? Is it necessary to offer a sweet drink from Australia? Kind regards and thank you for your feedback
And Swiss brands like Sinalco don't fit into the range, https://migipedia.migros.ch/de/forum/sinalco-in-der-migros 😔
Hello Anonymous Wombat Thank you very much for your message. On the one hand, we regularly receive requests from customers who, for example, get to know certain products while traveling and want them from Migros. On the other hand, there is a desire for us to offer local and regional products wherever possible. Migros offers a mixture of both: our range is geared towards the needs of our customers, which are reflected accordingly in our product selection. And yes, this also includes products that come from abroad. Basically, we want to offer our customers variety, which is greatly appreciated. At the end of the day, we don't want to patronize them; every customer has the freedom to choose which products he or she wants to buy. Kind regards Kathrin
Hello Anonymous Wombat Thank you very much for your message. On the one hand, we regularly receive requests from customers who, for example, get to know certain products while traveling and want them from Migros. On the other hand, there is a desire for us to offer local and regional products wherever possible. Migros offers a mixture of both: our range is geared towards the needs of our customers, which are reflected accordingly in our product selection. And yes, this also includes products that come from abroad. Basically, we want to offer our customers variety, which is greatly appreciated. At the end of the day, we don't want to patronize them; every customer has the freedom to choose which products he or she wants to buy. Kind regards Kathrin
How do you determine the "needs of our customers"? I don't think there are more than a dozen customers who want Bundaberg drinks. H2O that is transported halfway around the world is certainly not sustainable.
