Product test: This is why you may never have won before

Produkttest: Deshalb hast du vielleicht noch nie gewonnen

2 years ago

Edited

"I have never been selected for a product test, although I have taken part several times." "I know from others that they have won several times." "The draw isn't fair, I never win." We receive feedback like this on a regular basis and of course I can understand that some of you are disappointed because you have always come away empty-handed. That's why I'd like to take a brief look at the product tests and the chances of winning in this post.

To be honest, the chances of winning are slim
For over seven years, I have been entering product tests on Migipedia almost every week: chocolate, shampoo, fruit, vegetables, soft drinks, biscuits, side dishes and snacks - almost everything has been included. I also draw the winners of the product tests almost every week. No, I don't keep track of who bought what or who rated what, how and when! Although these rumors persist in the community, they are completely false. Believe me, I simply don't have the time.

For the draw, I have a button that randomly selects the chosen number of winners. Yes, it can happen that one or the other is one of the lucky winners several times. But would it be fair to deprive previous winners of the chance to be selected again?

In recent years, an average of around 12,000 people per test have been interested in the free products. In the case of Frey chocolate tests, the number can be as high as 30,000, but we are usually only looking for between 50 and 100 testers. This means that 11,900 interested people go away empty-handed every week. Of course, we have already considered increasing the number of winners. But we are convinced that this would hardly really solve the problem. It would also somehow call into question the credibility of all the other product reviews. What are your thoughts, please share them with me and the other readers.

I hope that with the lines above I have been able to take some of the disappointment away from some of you or explain why the majority of interested product testers come away empty-handed week after week.
Nevertheless, I would also like to take this opportunity to thank you all for your interest in the tests and for the subsequent honest reviews. Thanks to the reviews from the product tests, our product managers can quickly see how you like the products, especially when it comes to new products. And we promise: The product tests will continue. And who knows, maybe I'll still be recording new tests for you in seven years' time 😉

Best regards
Philipp

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