I've been living alone since July. Why is it no longer possible to buy individual items? They're always offering discounts only if you buy at least two items. I'll probably stop shopping at Migros and start shopping at Lidl instead.
I've been living alone since July. Why is it no longer possible to buy individual items? They're always offering discounts only if you buy at least two items. I'll probably stop shopping at Migros and start shopping at Lidl instead.
Hello Sogim, thank you very much for your message. Migros uses a variety of promotional strategies to best meet a range of needs. We value feedback like yours—it helps us understand how customers experience our promotions. We’ve been happy to forward your feedback to the relevant department. Best regards, Lea
Hello Sogim, thank you very much for your message. Migros uses a variety of promotional strategies to best meet a range of needs. We value feedback like yours—it helps us understand how customers experience our promotions. We’ve been happy to forward your feedback to the relevant department. Best regards, Lea
Hello Sogim, thank you very much for your message. Migros uses a variety of promotional strategies to best meet a range of needs. We value feedback like yours—it helps us understand how customers experience our promotions. We’ve been happy to forward your feedback to the relevant department. Best regards, Lea
I live alone, too, and have the same problem. Especially with fruits and vegetables, I can't just go out and buy 500g of zucchini or 2 watermelons just so I can take advantage of the sale. 500g of zucchini or 2 watermelons would last me 3 weeks, but by then they'd go bad :(
I live alone, too, and have the same problem. Especially with fruits and vegetables, I can't just go out and buy 500g of zucchini or 2 watermelons just so I can take advantage of the sale. 500g of zucchini or 2 watermelons would last me 3 weeks, but by then they'd go bad :(
So you just buy one zucchini at the regular price? If you buy 500 grams, you'll spend more money either way than if you just buy one.
And if you really want to “take advantage” of the sale (which isn’t really a sale since you’re buying more than you need), then you just plan meals that will use up the produce: For dinner, a vegetable stir-fry with zucchini; for work the next day, raw zucchini sticks with dip; and the rest you can throw on the grill as vegetable skewers or toss in the pan for a late-night snack the next day. Zucchini stays fresh in the fridge for a few days, even after it’s been cut.
Ultimately, I don’t see any pressure to buy them...
You're also aware that at Lidl, you're now REQUIRED to be a Lidl Plus customer in order to take advantage of their promotions, right?
Unfortunately, prices have leveled off at 2 across Europe at many retailers… I find it annoying when it comes to fruits and vegetables, but I’ve come to terms with it for everything else.
So you just buy one zucchini at the regular price? If you buy 500 grams, you'll spend more money either way than if you just buy one.
And if you really want to “take advantage” of the sale (which isn’t really a sale since you’re buying more than you need), then you just plan meals that will use up the produce: For dinner, a vegetable stir-fry with zucchini; for work the next day, raw zucchini sticks with dip; and the rest you can throw on the grill as vegetable skewers or toss in the pan for a late-night snack the next day. Zucchini stays fresh in the fridge for a few days, even after it’s been cut.
Ultimately, I don’t see any pressure to buy them...
Yeah, of course. But since I’m on a tight budget, I plan my weekly meals based on the special offers, and when I’m at the store and realize I’ll only save money if I buy twice as much, it’s really annoying. It just bothers me that the sales aren’t geared toward single-person households, because then I can rarely really take advantage of them.
I live alone, too, and have the same problem. Especially with fruits and vegetables, I can't just go out and buy 500g of zucchini or 2 watermelons just so I can take advantage of the sale. 500g of zucchini or 2 watermelons would last me 3 weeks, but by then they'd go bad :(
I understand you very well, even though I don't live alone.
I wonder why Migros doesn’t just run 20% (or so) sales instead of offering a large quantity of something you have to buy? What’s the point of that? It would be fair if all customers could benefit from sales, not just families or people living in shared apartments.
Hello Sogim, thank you very much for your message. Migros uses a variety of promotional strategies to best meet a range of needs. We value feedback like yours—it helps us understand how customers experience our promotions. We’ve been happy to forward your feedback to the relevant department. Best regards, Lea
You say you want to take “different needs” into account.
Then why not just offer a 10% discount on tortellini, for example, instead of a "buy 3, get 1 free" promotion? That way, everyone benefits—whether you’re single or part of a large family. It might even help prevent food waste.
You say you want to take “different needs” into account.
Then why not just offer a 10% discount on tortellini, for example, instead of a "buy 3, get 1 free" promotion? That way, everyone benefits—whether you’re single or part of a large family. It might even help prevent food waste.
I agree. As if Migros is trying to simplify things: These multi-pack promotions are often wrapped in a lot of plastic and labeled with special stickers for each promotion. The extra effort they put into this is unbelievable (and silly).
Besides, it’s pretty certain that even more of the tortellini—in this example—would be sold, because not only would singles buy them, but also people who want to give them a try thanks to the promotional price. Who buys a three-pack just to try it out?!?
By the way, I had exactly the same experience with a shampoo I hadn’t tried before. It was on sale as a three-pack. So I didn’t feel like buying a single bottle at the higher price. Instead, I picked up a single bottle of a different shampoo at Coop. I’m happy with it and won’t even try the one from Migros anymore. In this case, the three-pack promotion was actually counterproductive.
Promotions for bulk purchases only make sense if the retailer itself pays a bulk price when purchasing the goods. That can hardly be the case with Migros’ own-brand products.
Or in the case of overproduction. Interestingly, during a milk glut, we paid 10 rappen more per liter while farmers were dumping their milk down the drain because the buyers (e.g., Migros), who could have cushioned the impact of that phase, kept driving prices down.
Oh, and one more thing I wanted to mention: Hasn’t Migros noticed yet that single-person households have long been the majority in Switzerland?
Hello Sogim, thank you very much for your message. Migros uses a variety of promotional strategies to best meet a range of needs. We value feedback like yours—it helps us understand how customers experience our promotions. We’ve been happy to forward your feedback to the relevant department. Best regards, Lea
Lea, that’s the same old, empty marketing jargon that signals to us customers that Migros doesn’t care at all about what we think. For several years now, you’ve been hearing exactly the same thing from us, and not once have I read a statement from Migros saying, “We’ve taken this on board, we understand it, and we’re now implementing measures 1, 2, and 3.”
On the contrary: Migros Marketing thinks we’re so stupid that it keeps cutting back on services and then tries to convince us that this is what we want. A narrower selection, fewer brands, so-called low prices, and so on and so forth.
I realize that you didn’t come up with these empty phrases, nor are you the one responsible for the promotions and marketing. So here’s my suggestion: Instead of these marketers and departments hiding behind you in community management and customer service, how about they actually show their faces here? A genuine, interactive, two-way exchange with us customers? Without bullshit phrases, without being able to hide! That shouldn’t really be a problem if you stand by what you do, right?
Hello Sogim, thank you very much for your message. Migros uses a variety of promotional strategies to best meet a range of needs. We value feedback like yours—it helps us understand how customers experience our promotions. We’ve been happy to forward your feedback to the relevant department. Best regards, Lea
I live alone, too, and have the same problem. Especially with fruits and vegetables, I can't just go out and buy 500g of zucchini or 2 watermelons just so I can take advantage of the sale. 500g of zucchini or 2 watermelons would last me 3 weeks, but by then they'd go bad :(
I live alone, too, and have the same problem. Especially with fruits and vegetables, I can't just go out and buy 500g of zucchini or 2 watermelons just so I can take advantage of the sale. 500g of zucchini or 2 watermelons would last me 3 weeks, but by then they'd go bad :(
So you just buy one zucchini at the regular price? If you buy 500 grams, you'll spend more money either way than if you just buy one.
And if you really want to “take advantage” of the sale (which isn’t really a sale since you’re buying more than you need), then you just plan meals that will use up the produce: For dinner, a vegetable stir-fry with zucchini; for work the next day, raw zucchini sticks with dip; and the rest you can throw on the grill as vegetable skewers or toss in the pan for a late-night snack the next day. Zucchini stays fresh in the fridge for a few days, even after it’s been cut.
Ultimately, I don’t see any pressure to buy them...
You're also aware that at Lidl, you're now REQUIRED to be a Lidl Plus customer in order to take advantage of their promotions, right?
Unfortunately, prices have leveled off at 2 across Europe at many retailers… I find it annoying when it comes to fruits and vegetables, but I’ve come to terms with it for everything else.
So you just buy one zucchini at the regular price? If you buy 500 grams, you'll spend more money either way than if you just buy one.
And if you really want to “take advantage” of the sale (which isn’t really a sale since you’re buying more than you need), then you just plan meals that will use up the produce: For dinner, a vegetable stir-fry with zucchini; for work the next day, raw zucchini sticks with dip; and the rest you can throw on the grill as vegetable skewers or toss in the pan for a late-night snack the next day. Zucchini stays fresh in the fridge for a few days, even after it’s been cut.
Ultimately, I don’t see any pressure to buy them...
Yeah, of course. But since I’m on a tight budget, I plan my weekly meals based on the special offers, and when I’m at the store and realize I’ll only save money if I buy twice as much, it’s really annoying. It just bothers me that the sales aren’t geared toward single-person households, because then I can rarely really take advantage of them.
I live alone, too, and have the same problem. Especially with fruits and vegetables, I can't just go out and buy 500g of zucchini or 2 watermelons just so I can take advantage of the sale. 500g of zucchini or 2 watermelons would last me 3 weeks, but by then they'd go bad :(
I understand you very well, even though I don't live alone.
I wonder why Migros doesn’t just run 20% (or so) sales instead of offering a large quantity of something you have to buy? What’s the point of that? It would be fair if all customers could benefit from sales, not just families or people living in shared apartments.
Hello Sogim, thank you very much for your message. Migros uses a variety of promotional strategies to best meet a range of needs. We value feedback like yours—it helps us understand how customers experience our promotions. We’ve been happy to forward your feedback to the relevant department. Best regards, Lea
You say you want to take “different needs” into account.
Then why not just offer a 10% discount on tortellini, for example, instead of a "buy 3, get 1 free" promotion? That way, everyone benefits—whether you’re single or part of a large family. It might even help prevent food waste.
You say you want to take “different needs” into account.
Then why not just offer a 10% discount on tortellini, for example, instead of a "buy 3, get 1 free" promotion? That way, everyone benefits—whether you’re single or part of a large family. It might even help prevent food waste.
I agree. As if Migros is trying to simplify things: These multi-pack promotions are often wrapped in a lot of plastic and labeled with special stickers for each promotion. The extra effort they put into this is unbelievable (and silly).
Besides, it’s pretty certain that even more of the tortellini—in this example—would be sold, because not only would singles buy them, but also people who want to give them a try thanks to the promotional price. Who buys a three-pack just to try it out?!?
By the way, I had exactly the same experience with a shampoo I hadn’t tried before. It was on sale as a three-pack. So I didn’t feel like buying a single bottle at the higher price. Instead, I picked up a single bottle of a different shampoo at Coop. I’m happy with it and won’t even try the one from Migros anymore. In this case, the three-pack promotion was actually counterproductive.
Promotions for bulk purchases only make sense if the retailer itself pays a bulk price when purchasing the goods. That can hardly be the case with Migros’ own-brand products.
Or in the case of overproduction. Interestingly, during a milk glut, we paid 10 rappen more per liter while farmers were dumping their milk down the drain because the buyers (e.g., Migros), who could have cushioned the impact of that phase, kept driving prices down.
Oh, and one more thing I wanted to mention: Hasn’t Migros noticed yet that single-person households have long been the majority in Switzerland?
Hello Sogim, thank you very much for your message. Migros uses a variety of promotional strategies to best meet a range of needs. We value feedback like yours—it helps us understand how customers experience our promotions. We’ve been happy to forward your feedback to the relevant department. Best regards, Lea
Lea, that’s the same old, empty marketing jargon that signals to us customers that Migros doesn’t care at all about what we think. For several years now, you’ve been hearing exactly the same thing from us, and not once have I read a statement from Migros saying, “We’ve taken this on board, we understand it, and we’re now implementing measures 1, 2, and 3.”
On the contrary: Migros Marketing thinks we’re so stupid that it keeps cutting back on services and then tries to convince us that this is what we want. A narrower selection, fewer brands, so-called low prices, and so on and so forth.
I realize that you didn’t come up with these empty phrases, nor are you the one responsible for the promotions and marketing. So here’s my suggestion: Instead of these marketers and departments hiding behind you in community management and customer service, how about they actually show their faces here? A genuine, interactive, two-way exchange with us customers? Without bullshit phrases, without being able to hide! That shouldn’t really be a problem if you stand by what you do, right?
