Who doesn’t know it? That camp tea served at school, ski, and Scout camps—usually in an indestructible stainless steel pitcher. Wouldn’t that be another “Swissness” product that Migros is missing from its lineup? In a 2-liter Tetra Pak with the appropriate label and not-too-sweet camp tea (a blend of peppermint, lemon, and rose hips). In my opinion, it definitely has the potential to achieve cult status.