Why are the products "from the region" not covered by Migros' sustainability program?
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All replies (2)
Hello MisterVanderbilt, thank you for the question. Under the label "From the region. For the region." (CoR) label, Migros sells food and agricultural products that are manufactured by regional producers using raw materials from the region. "From the region. For the region" is primarily a label of origin and does not contain any explicit sustainability requirements in the guidelines (for example, on organic or climate-friendly cultivation, animal welfare, fair working conditions, etc.). For this reason, CoR is not part of Migros' sustainability program. In some cases, CoR products are combined with a sustainability label such as Bio or IP-Suisse. Such co-branded products contribute to the Migros sustainability program. The CoR guidelines are published on our website: https://www.migros.ch/de/einkaufen/migros-marken-und-labels/aus-der-region.html. Kind regards, Matteo
M-Infoline
Hello MisterVanderbilt, thank you for the question. Under the label "From the region. For the region." (CoR) label, Migros sells food and agricultural products that are manufactured by regional producers using raw materials from the region. "From the region. For the region" is primarily a label of origin and does not contain any explicit sustainability requirements in the guidelines (for example, on organic or climate-friendly cultivation, animal welfare, fair working conditions, etc.). For this reason, CoR is not part of Migros' sustainability program. In some cases, CoR products are combined with a sustainability label such as Bio or IP-Suisse. Such co-branded products contribute to the Migros sustainability program. The CoR guidelines are published on our website: https://www.migros.ch/de/einkaufen/migros-marken-und-labels/aus-der-region.html. Kind regards, Matteo