Sugar % data Daily reference value

Zucker %-Angaben Tagesrichtwert

Guest

Using the example of organic Birchermüesli:
39g sugar = 43% of the reference amount for an average adult (8400 kJ / 2000 kcal), if 90g (!) sugar is taken as the daily reference value!

These are the guideline values adopted by the industry: https://de.wikipedia.org/wiki/FoodDrinkEurope

WHO and SGE suggest 50g per day, whereby the following can also be read from the WHO:
https://www.welt.de/wissenschaft/article138077917/WHO-empfiehlt-6-Teeloeffel-Zucker-pro-Tag.html

This means that a single cup of organic Birchermüesli contains 78% of the sugar at 50g/day and as much as 156% of the recommended maximum amount at 25g/day.

Migros has never been interested in reducing the sugar content in its products, even though we keep reading about it, as with yogurts.

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Migros Bio Birchermüesli

4.1

All replies (6)

Guest

Why don't you use the SGE guidelines? So Migros recommends a guideline value of 90 grams of sugar per day, contrary to the Swiss Society for Nutrition?

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M-Infoline

Hello ivan92

The organic Birchermüesli in the 300g bowl is composed as follows:

Fruit 36% (blackberries, apples*, raspberries*, strawberries*, currants*), skimmed milkyogurt**, rolled oats*, sugar*/**, cream**, milk**, lemon concentrate*, rice starch*, elderberry juice concentrate*.

The term "sugar" in the nutritional table includes not only added sugar (e.g. in the form of granulated sugar or glucose syrup), but also the types of sugar naturally contained in certain ingredients (e.g. lactose from milk, fructose and glucose from fruit, etc.).

The guideline value for the daily intake of sugar types is 90 g, as set out in Annex 9 of the Food Labeling Ordinance. This means that an average adult should not consume more than 90 g of sugar per day. No more than half of these sugars should come from granulated sugar or other added sugars - an amount equivalent to around eleven to twelve sugar cubes. At least half should come from natural ingredients such as fruit or milk.

The nutritional table shows how many types of sugar are contained in the product and what percentage of the guideline value (known as the "reference amount" for daily intake) is covered by one portion of the product.

Birchermüesli contains only 10% added sugar (sucrose). In addition to sucrose, the declared sugar content therefore also includes the lactose naturally occurring in milk, the naturally occurring sugars in fruit and so on.

The WHO guideline does not refer to the naturally occurring sugars in fresh fruit or milk, which is one of the reasons for the discrepancy in the guideline value for daily sugar intake.

Incidentally, between 2011 and the end of 2013, Migros reduced the sugar content of 56% of its national yogurt range by 5 to 10 percent. This corresponds to 58 Migros own-brand yogurts - more products will follow.

Kind regards,

Your M-Infoline team

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Guest

"Birchermüesli contains only 10% added sugar (sucrose)."

Could you please confirm that 100 grams of organic Birchermüesli contains just 1.3g of added sugar?

Thank you very much.

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M-Infoline

HelloMegrussszzz, how do you arrive at 1.3g? At 100g, 10% would be 10g, or are we misunderstanding something? Best regards, your M-Infoline team

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Guest

Hello Migros, your statements led to this assumption.

"The nutritional table shows how many types of sugar are contained in the product and what percentage of the guideline value (called the "reference amount" for the daily intake) is covered by one portion of the product.

Birchermüesli contains only 10% added sugar (sucrose). In addition to sucrose, the declared sugar content therefore also includes the lactose naturally occurring in milk, the naturally occurring sugars in fruit and so on."

Since 100g of Birchermüesli contains 13g of sugar and you wrote 10% added sugar, I came up with the 1.3g of added sugar. Your statements in context did not make it clear that 10% of 100g is meant. Please clarify this.

However, it now seems clear to me that the total sugar content of 13g "only" contains 10g of added sugar? Which is not really much less and would only slightly change the percentage figures in my first post.

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Guest

Post deleted.

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