Today in Migros magazine: 1 full page, very large, advertising for High Protein Butter.
If every product that has disappeared from the shelves, that was never advertised, and the comments from Migros were always: "it didn't go down well with the customer, we had to remove it from the range", had been advertised like this, then our dear products would still be in the range!!! (e.g. light protein bread, sugar-free chocolate balls, dark clouds with pistachios, etc. etc. etc.).
What a pity!