What have I been asking myself for a long time? You wrote the promotion 1/4 which is on a red sign... at the moment for example my mom always thought I meant 25% discount... but because I know because I'm a Migrochind I told him but he's right because 1/4 on a red sign is actually 25% discount.. I have the feeling that many people in Switzerland don't know that I mean 1/4 of the price... but actually it's not logical because a supermarket always says discount... never 1/4 of the price. I think if you start a survey there will be some people who think 1/4 promotion and not 1/4 of the price. I would be really interested to know what Migro thought.