Hello dear Migros,
YouTube bloggers have sometimes become so popular that products that they consider to be good are sold out after a short time.
Be it cosmetics, clothes or anything else.
One who has almost 1 million subscribers on YouTube and almost 750,000 fans (three times as many as the official Migros Facebook channel) is called Sami Slimani from Stuttgart.
He is joined by his 2 siblings who have almost 2 million subscribers.
To make your lifestyle range appealing to a young audience and to give Sami Slimani's good style a boost in CM clothing too, a cop. A partnership with him would be a real success for both sides.
Sami Slimani is successful all over the world. Launching a line like I am by Sami Slimani would bring you success.
In the future, YouTube bloggers will have an even greater influence on prospective consumers than they already have....
All replies (2)
Ahem... but Migros doesn't sell abroad, does it?
Guest
Hello EEnergy
Thanks for your message. It's great that you're keeping your eyes open and thinking about how Migros can use trends like this. We appreciate ideas like this from you.
We are already in contact with various bloggers and regularly exchange ideas. We will certainly continue to do so and keep an eye on what other possibilities there are.
Best regards
Tanja