Introducing and launching a new frozen product - what needs to be considered? | General | Forum

Introducing and launching a new frozen product - what needs to be considered?

Neues Tiefkühl Produkt vorstellen und lancieren - auf was muss geachtet werden?

Guest

I have been working in the catering industry for over 20 years, building, advising and supporting companies as a coach, mentor and trainer. Now I would like to launch first one and then further frozen products on the market, which is very popular in Switzerland and also internationally. Frozen products in the higher price segment (meat, vegetarian & vegan). Now I would like to get more information on how to approach this most efficiently with Migros. I am also in talks with some other discounters but would of course also like to receive information from Migros.

(Machine translation)

All replies (1)

M-Infoline

Hello monsieurcem, Thank you very much for your interest in working with Migros. For an initial assessment, we need a brief introduction to your company and your frozen products. Please send us your documents directly to our contact form: https://www.migros.ch/de/services/kundendienst/infoline/produkt.html We will then forward your documents to the relevant department in Purchasing. We do not pass on direct e-mail addresses or telephone numbers to third parties - we ask for your understanding. I'm already keeping my fingers crossed for you and wish you every success. Best regards, Chloe

(Machine translation)