Migr s - without "o"
Migr s - ohne "o"
Guest
Apparently there is currently an error (?) on the Migros pages: https://www.migros.ch
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Guest
Apparently there is currently an error (?) on the Migros pages: https://www.migros.ch
Guest
<img src="/dam/jcr:b88aefa6-14b0-4324-a97c-3eac618770bf/Migros-Logo-Blutspendeaktion_2.jpg" class="logo" alt="migros logo" />
... the O is already missing in the picture. Is this a subtle reference to the dwindling 0-negative blood reserves? A Migros blood donation campaign?
Guest
This is not a mistake, but the latest marketing gag. The "O" is to be swapped for a "U" and then there will be a "Z" at the end. Anyone can then write what they dislike about Migros and have it printed on a T-shirt.
MIGRUSZ in front of palm oil
or
MIGRUSZ vo de Chäschüechli mit de Pöuzli
But the guy responsible for the new letters works in a Catholic cooperative and has the day off. And because the employee responsible for the "O" is taking the rest of the week off, he has already removed the "O".
Guest
That's exactly what it was about, that's the intention - and I think it's really good!
The missing letters A, B and O are related to the international blood donation campaign "Missing Type". The missing letters stand for the different blood groups (O for zero) and are intended to draw attention to the consequences if a blood group is missing and no one donates.