Dear Migros,

Your Mania campaigns are great because you can discover something new and unwrapping a surprise bag is great for almost everyone. What I think is a shame is that the plastic things of all kinds end up in the bin sooner or later because the children don't like them... The toys usually have no long-term value.

I think it would be great if there was a Lego Mania. Lego is not thrown away so quickly (if at all) and always inspires new ideas.
Ok, it doesn't have to be a Mania. It could also be a points campaign where you get a Migros sales trolley, a Migros store or a Lego minifigure at the end, for example.

That would be something, wouldn't it?