Why is the M on the back of all Migros trucks not in the middle?
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All replies (7)
So that you, as the driver behind, can always see it straight ahead and don't have to look to the right to see it.
Why is the sun round and the sky blue? It makes sense to me if, for example, the conspicuous orange M is more on the left when overtaking in fog
Hello, the M is deliberately not placed in the center. The M is aligned at a fixed point at the top left. This is the case with all trucks, regardless of how long, wide or high the truck is. This point is aligned in the same way on the back and on the side. When our trucks stand next to each other, the M is always aligned in the same way, regardless of the size of the truck. This creates a nice, uniform image. Best regards, Sarah
Sarah_Migros
Hello, the M is deliberately not placed in the center. The M is aligned at a fixed point at the top left. This is the case with all trucks, regardless of how long, wide or high the truck is. This point is aligned in the same way on the back and on the side. When our trucks stand next to each other, the M is always aligned in the same way, regardless of the size of the truck. This creates a nice, uniform image. Best regards, Sarah
I really didn't think there was an explanation for this. I'm all the more surprised by your answer! 😃
Yoliboli
I really didn't think there was an explanation for this. I'm all the more surprised by your answer! 😃
You see, when it comes to things that really need an explanation, we don't get one. 🤣 I wouldn't have thought that the fleet labeling was so sophisticated. Although, the trolleys shouldn't be standing next to each other, they should be on the road serving hungry customers. 😉
curley
You see, when it comes to things that really need an explanation, we don't get one. 🤣 I wouldn't have thought that the fleet labeling was so sophisticated. Although, the trolleys shouldn't be standing next to each other, they should be on the road serving hungry customers. 😉
But surely it should be clear that the trucks of a company like Migros are not just arbitrarily labeled and designed. It has to do with corporate identity.
Hi Luki According to internal discussions, the reason for the off-center "M" at the rear of the Migros Aare fleet is actually the following: Something that is not symmetrical is noticed more quickly by people ;) Greetings from a Migros chauffeur :)