Is the Red Bull Cola in the rack at Migros no longer available?

Gibt es das Red Bull Cola im Gestell der Migros nicht mehr?

I recently went to Migros to buy my absolute favorite summer drink. The cola from Red Bull with its refreshing and natural ingredients. But I couldn't find it anymore. I knew that I always had to look for it at the beginning of the summer season, as they change the display every now and then. But I couldn't find it. I then annoyed the sales assistants, but they only found that it had been removed from the range. I have experienced this in several stores, always with negative results. Conclusion: Red Bull Cola was actually removed from the range.

Why ???

In my opinion, the argument that demand is too low doesn't count here! Because...

Red Bull Cola is definitely a summer drink that can only be enjoyed ice-cold, but then has a refreshing effect that is second to none! It is actually logical that there is not much demand for it in the winter months.

Red Bull Cola was not displayed in the cooler in practically any store. This in turn means that it wasn't ready to quench spontaneous thirst, as it doesn't taste good warm. I don't think I ever bought one spontaneously in Migros, always just for the fridge at home.

In the stores I know, Red Bull Cola is placed somewhere at the bottom of the back shelf, so it's not particularly promoted.

So, those are my sales tips and arguments for giving Red Bull Cola another chance and not removing the best drink from the range after a cold winter.

In the meantime, I just have to go to C... to buy my Red Bull Cola from the cooler.

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All replies (9)

Guest

Hello orbitz,

Thank you for your message. Unfortunately, there is not an infinite amount of space on the Migros shelves. In order to be able to introduce new and innovative products, sometimes products have to be discontinued. We are of course sorry that Red Bull Cola has been affected. In most cases, products that are less popular with customers are replaced where possible.

However, I have forwarded your request to those responsible. Unfortunately, I can't promise you that it will help in this case.

Best regards,
Sabine, Migipedia team

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Guest

Unfortunately, I haven't been able to find any Redbull Cola in Migros SG since last week. It really is a great summer drink. It's a real shame that it's no longer available in Migros....

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Guest

Yes, there has been cola with engery before.

But RedBull Cola is a pure cola made only from natural ingredients. It has nothing to do with Redbull energy.

Still a shame about the product.

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Guest

Also incomprehensible to me. Red Bull Cola is the ultimate thirst quencher. It absolutely has to be back in the range. Luckily it's still available at Coop Pronto.

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SumoSulsi

"To be able to introduce new and innovative products" well ... to add 3-4 other colas to the range, like Coop ... *rolls eyes*

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PPRU

And that's exactly how it turned out, there's only Coca Cola slurry left.
Brrrrrrring back RedBull Cola, or AfriCola or at least Sinalco Cola.

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Guest

Hello PPRU

Thank you for your message. I'll pass on your request for an alternative cola to the product range managers.

As an alternative, we also have M-Budget Cola in our range:https://produkte.migros.ch/m-budget-cola Have you ever tried it? (It's not RedBull Cola, of course, but it might be worth a try).

Best regards
Tanja

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M-Budget Cola

3.8

Dragonball

Red Bull Cola or Redbull should lower its prices, then I would possibly include it in the range.

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PPRU

In the store (Switzerland, beverage trade) costs:
- RedBull Cola, 25cl -> 1.50
- AfriCola , 20cl -> 1.30 (including -.50 deposit)
- Glacier Cola, 33cl 1.70 (including .-30 deposit)
I don't think that's expensive, or rather the price isn't always the most important thing. Or do you go to McDonalds at Christmas?

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