Fruit Fun Multivitamin

Guest

We recently bought this drink for our daughter, which she likes so much. We explained to her that all the fruit pictured on the front of the pack is also in the juice. We were obviously wrong. There are some fruits pictured that are not included (e.g. pineapple) and others that are listed as ingredients but not pictured (e.g. grapefruit). Wouldn't it make sense to design the packaging (consistently across the entire range) in such a way that it meets the requirement for transparent and honest customer information?

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All replies (3)

Guest

Hello anuemue

Thank you for your feedback on the packaging of the Fruit Fun multivitamin juice. I am happy to pass this on - of course the packaging should not be misleading, but should basically show customers what they are buying.

I wish you happy holidays already now!

Best regards
Tanja, Migipedia team

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Lo0_0ora

I don't agree with anuemue. The packaging cannot be described as "not transparent enough" here. If you want to know more about a product, you read the contents.
If there was a basket with fruit in it, you wouldn't look for the basket sprinkles in the drink...
It's even better to check the list of ingredients from time to time. Because these fruit juices often have nothing to do with real fruit. (powder, sugar, water)

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Guest

Hello anuemue

According to those responsible for the product, only those fruits that are actually included may be depicted on drinks packaging. In the case of Fruit Fun Multivitamin, the fruits shown are pineapple, banana, lemon, apple, passion fruit, orange and kiwi. All of these fruits are also included in the drink and are listed in the ingredients list.

I hope this information helps you.

Best regards
Tanja, Migipedia team

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