Many products are getting cheaper and cheaper, unfortunately often at the expense of the producers. I buy from the farm when I can, but I also want to be able to buy fair products in Migros. Aldi is doing this with fair milk, 1.- goes to the farmer (instead of the usual approx. -.60). super cool! Why isn't Migros following suit? Which milk yields the most for the farmer? Heidi? Organic? Regional?