Especially nowadays and with the slow collective awakening with regard to the sometimes hair-raising circumstances in factory farming, it is incomprehensible to me why organic meat is often not offered in small to medium-sized stores in more rural areas, but instead the IP Suisse label is often the highest of feelings. In my opinion, it is essential to offer organic products in EVERY store, especially when it comes to meat. Only if the offer exists can an awareness of the (ecological, health and ethical) benefits of these products be awakened - in every corner of Switzerland. I hope this is worth thinking about.