Hello, for some time now I've had the impression that your products are increasingly sweet. Yogurts (14g of sugar per tub), ice creams (34g of sugar per 100g of ice cream). I'm someone who likes a lot of sweetness, but I think it's still too much.
Consumers, try weighing the amount of sugar in your empty yogurt pot, you'll see it's a bit scary...
Do you plan to lower this sugar level in the near future?
Thank you
Guest
Hello @joulaiiie
Thank you very much for your message. I can certainly understand your concerns. I'd like to pass this case on to the milk products manager, and I'll let you know as soon as I know more about it.
Have a nice weekend
Marina
Guest
Hello @joulaiiie
I like to pass on the information on the subject under discussion.
Milk and dairy products always contain sugar because it is naturally present in milk in the form of lactose. Milk mainly contains: water, lactose, proteins, minerals. In processed dairy products, most of the milk sugar is then converted by lactic acid bacteria into lactic acid. The longer the lactic acid bacteria can function, the less sugar is included and the more acid (e.g. yoghurt) becomes a product.
Since the sugar in ice cream, for example, is not only responsible for sweetness, but also affects portionability and creaminess, reduction is not as easy as with sugary drinks. We need to lower the freezing point of the sugar in the ice mass. Substitutes such as sorbitol, maltitol and so on are no healthier than sugar. Artificial sweeteners are increasingly frowned upon. Stevia products have a bitter aftertaste. Our sweeteners with stevia ice cream had very low sales and were therefore taken back.
Nevertheless, we are optimizing our nutritional value formulas. With the latest formulation adjustment to a product line, we can reduce our sugar consumption by 20,000 kg / year. We're listening!
The most honest solution is to reduce portion size. Megastar mini almonds, for example, are just as delicious, but at just 65 ml, they contain considerably less sugar. The first bite is the best bite, and it's still wonderful! That's why we're no longer bringing our innovations to the 120 ml megastars.
We're always available for further questions and suggestions.
Have a nice day.
Marina
