Dear Migros Marketing Team What is the cost of all these Mania stories? Is it really necessary? What waste is generated here? My nephews enjoy the things for 2-3 weeks and then the stuff ends up in the corner or in the bin. You would rather save the money that the development, marketing etc. costs for this and thus reduce the product costs, so that the customers get more out of it. Back to the roots, dear Migros, good products at fair prices. Then such Mania stories are no longer necessary to catch customers.