Excel cat food design
Excel Katzenfutter-Design

Guest
Do you also know this: you are standing in front of the cat food rack and only after a meticulous search do you find out which of the EXCEL wet food packages that look the SAME are suitable for junior, senior and adult? which contain ragout and which jelly/sauces? and whether beef, veal, fish, etc.?
i find this soooooooooo unnecessary and easy to change with a different design:
e.g:
why not use one background color per theme (junior, adult, senior) - the bags for the bread flour types can also be used (yellow, pink, green).
or instead of the background color a different cat's head (red, tiger, black etc.)?
then there would be enough space for the contents of the food bowl :-).
it gets really great when the outer packaging is removed and only the food bags are left on the shelf at home. NO CHANCE of finding out which is adult and which is senior food! HELP dear migros designers - come up with something and implement it quickly!!! a stamp alone would create clarity....
who thinks along?